New clients
We have been busy with Facebook ad campaigns for a range of organisations. Sydney Boathouse Rozelle is building space for 400 small boats. We have started a FB ad campaign that has so far generated a waiting list sufficient to fill the first stage of this project. Note the number of likes!
The need for causes and non profits to reach a wider audience than the traditional petition gathering lends itself to FB campaigns. We recently worked on such a campaign for a marine sanctuary at Long Reef on Sydney's Northern Beaches. Working in conjunction with a letterbox drop and email campaign, we have convinced the relevant NSW member of Parliament and Minister to consider our request. We continue the campaign with every confidence of success. Have a look here.
The marketing of musicians, artists and film makers is particularly exciting. Modern technology provides the opportunity to create and market to the world. We have guided three authors through the process of publishing and listing books on Amazon with a marketing campaign on FB. Here is one.
The challenge for marketers in this area is around the question of engagement. Creative people are always keen to move onto the next project and are not concerned with marketing! Online marketing requires regular content and updating. Building these communities of fans and supporters can be time consuming and long. Here are some examples of campaigns that are not progressing very fast.
Nothing without Belinda
Indigo Lake
The need for causes and non profits to reach a wider audience than the traditional petition gathering lends itself to FB campaigns. We recently worked on such a campaign for a marine sanctuary at Long Reef on Sydney's Northern Beaches. Working in conjunction with a letterbox drop and email campaign, we have convinced the relevant NSW member of Parliament and Minister to consider our request. We continue the campaign with every confidence of success. Have a look here.
The marketing of musicians, artists and film makers is particularly exciting. Modern technology provides the opportunity to create and market to the world. We have guided three authors through the process of publishing and listing books on Amazon with a marketing campaign on FB. Here is one.
The challenge for marketers in this area is around the question of engagement. Creative people are always keen to move onto the next project and are not concerned with marketing! Online marketing requires regular content and updating. Building these communities of fans and supporters can be time consuming and long. Here are some examples of campaigns that are not progressing very fast.
Nothing without Belinda
Indigo Lake
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